The F-Word in Movies

At one time it was considered totally shocking for the F-word to occur in a movie. (What the hell; the word is fuck!)

Now some good souls have actually counted the number of times these occur in films, so that people with sensitive ears can avoid too much f-word profanity.

It's in Wikipedia. Will this result in an f-word arms race?

The Wolf of  Wall Street used it over 500 times.

https://en.wikipedia.org/wiki/List_of_films_that_most_frequently_use_the_word_%22fuck%22